by Greg McCracken | Apr 20, 2026 | Google Ads
Google Ads · 8 min read The Performance Max Trap: Why Most Tucson Businesses Are Wasting Budget Google sold Performance Max campaigns as the easier way to run ads. Five years in, most Tucson SMBs we audit are bleeding 25-40% of their PMax budget. Here’s when PMax...
by Greg McCracken | Mar 9, 2026 | Google Ads
Google Ads · 11 min read Local Service Ads vs. Google Ads in Tucson: Which Wins for Home Services? Local Service Ads vs Google Ads is the most common paid-marketing question we get from Tucson HVAC, plumbing, and roofing companies. Here’s the trade-by-trade comparison...
by Greg McCracken | Jan 26, 2026 | Google Ads
Google Ads · 11 min read Tucson Google Ads: How to Cut Your CPC by 30% in 90 Days A practical 90-day plan for Tucson contractors, dentists, attorneys, and local service businesses to reduce Google Ads cost-per-click, raise Quality Score, and stop paying for clicks...